Our team – Medica Linea Pharm
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The Medica Linea Pharm team consists of experienced professionals in their field of work.  Each of them has posted successful results which involved comprehensive projects requiring access support, commercialization, promotion, and sales. Above all else, it meant giving support to patients in securing access to specialty drugs and use of innovative medical devices.

The core management team has been supporting the business development and launches of global innovators. These include the likes of MSD, NovoNordisk, Novartis, Abbvie, Johnson&Johnson MD, Terumo, 3M, St. Jude, and Abbot.

Our field sales team also successfully enables sales and marketing activities. This is in both medical and commercial channels, for large pharmaceutical companies and companies for medical devices, as well as OTC and cosmetic products in the retail market segment.


Together, our Management team bring over 65 years of professional experience within the healthcare industry to the table.

Miloš Andrović

Miloš Andrović


Mr. Miloš Andrović brings significant experience from his prior legal and business consultancy work, as well as from market access and policy support initiatives, both internally and externally, for several global innovative pharmaceutical producers. These include the likes of MSD, Novo Nordisk, and Novartis. Previous experience includes a number of EU-funded projects within the Balkan region related to developing and structuring competition law regulation and enforcement. He has been working with several law offices and state authority in Serbia, as well as in a case held before the ICTY.

Slobodanka Živković

Slobodanka Živković


Ms. Slobodanka Zivkovic has been leading the large wholesale healthcare businesses in Serbia for over 25 years. Previous experience includes being the commercial manager of Srbotrade and Pharmanova before joining Phoenix Pharma’s management team, as the responsible for managing logistics and storage capacities for the largest wholesaler in the wider region. She has been part of successful teams that have been supporting international clients in line with domestic and EU regulation requirements, securing the supply chain is safe, effective and efficient to the benefit of our clients, buyers and end patients.

Dušan Perkić

Dušan Perkić

Director of Medical Device Department

Mr. Dušan Perkić has gained extensive experience working with various major, global manufacturers within the Serbian market with twenty years of experience in the field of medical devices. During this tenure, Mr. Perkić worked on behalf of prominent manufacturers such as Johnson and Johnson, St. Jude, and BBraun, to name a few, within numerous diverse spheres of medicine such as those of endovascular operations, cardio surgery, and general surgery.



Please be informed that Medica Linea Pharm doo changed seat address.

Our new address:


St.Strahinjica Bana 10 (dvorišna zgrada),

11000 Beograd-Stari Grad

Address of the warehouse remains unchanged i.e. Ugrinovacki put 25 br. 42

All contacts, phone numbers and e-mails of Medica Linea Pharm doo employees remain the same.

Best regards,

Medica Linea Pharm doo